This comprehensive guide shows you how to build custom AI agents from scratch - specialised assistants that know your business, follow your guidelines, and integrate seamlessly with your existing tools and workflows.
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Ever feel like you’re drowning in tasks that someone else could handle, but there’s literally no one else? Plot twist: there is someone, your new AI teammate, agents.
Building custom AI agents in Autohive lets you create specialised assistants tailored to your specific needs. Whether that’s Sarah from Sales who knows every objection handler in the book, Content Creator Chris who never misses a deadline, or Technical Tom who speaks fluent documentation, this guide walks you through the complete process from spark of inspiration to deployed teammate.
By the end, you’ll have created, configured, and deployed a custom agent that colleagues can chat with and reference in their workflows. Think of it as adding someone brilliant to your team who never needs coffee breaks.
Ready to expand your team? Here’s how to begin:
Think of this as the recruitment process, except your new hire comes with infinite patience and perfect memory.
Just like any new team member, your AI teammate needs an identity.
Your agent will reflect the personality you give them, so be specific about how you want them to show up for your team.
Choose from our supported model providers and their available models:
Model selection tips:
This is where you define your teammate’s expertise and behaviour, which is essentially their job description and personality rolled into one.
1. Write your agent instructions, which are your teammate’s core identity:
You are Sarah, a sales expert with 10+ years in B2B SaaS.
You help teams with lead qualification, objection handling,
and closing strategies. Always provide specific, actionable advice
with real examples when possible.
2. Add Guidelines for consistent behaviour:
Remember: Be specific but not overly restrictive. Great teammates balance following guidance with natural conversation flow.
Equip your agent with the right tools to get things done. Autohive offers a comprehensive suite of integrations and built-in tools including:
For the complete list of available tools and integrations, see Agent tools & capabilities.
Your AI teammate needs access to the right information to be genuinely helpful. Think of this as their training materials and reference library.
Before introducing them to the rest of the team, give your new teammate a proper test run.
Test: "How do I handle price objections?"
Test: "What's our competitive advantage over [competitor]?"
Test: "Can you review this sales proposal?"
Like any good working relationship, this one gets better with time and attention.
Your AI teammate grows more valuable as they learn what your team actually needs.
When your teammate isn’t quite hitting the mark:
Creating effective AI teammates is part art, part science. Start with a clear use case, iterate based on real feedback, and don’t be afraid to experiment. Your first teammate probably won’t be perfect, and that’s exactly the point. Build, test, learn, and improve!
Ready to expand your team? Get started with your first AI teammate.
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